MUTATION

Creative Direction for Mutation – Shooting

A witness to a contemporary era where human limits are in constant evolution, the Mutation shoot symbolizes the race toward transformation and the revalorization of the body. The two young models embody this idea of metamorphosis through mysterious, ever-shifting poses, expressing an aesthetic that is both cold and intriguing.

Set within a minimalist, futuristic decor at the crossroads of worlds and time, their interactions convey a sense of distance, almost mechanical, reflecting the influence of modern society and electronic technologies on our behaviors and identities.

Through this project, I wanted to highlight the profound mutation occurring in humanity today: a gradual shift where the organic and the electronic merge, redefining our relationship to ourselves and to others.

We therefore:

• Built a creative direction centered on the idea of metamorphosis and mutation
• Styled the models with cold, mysterious poses to embody this transformation
• Designed a minimalist, futuristic set at the intersection of past and future
• Developed a visual narrative questioning the impact of society and technology on the human condition

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